How Digital Art Improved Employee Engagement: Tech Barcelona’s Success Story
- Workplaces
- Art & Technology
After a successful digital art installation in Tech Barcelona’s co-working space, the WindowSight team got into conversation with employees to learn about their firsthand experiences.
Discover how our art streaming solution increased employee engagement and bonding, while also effectively improving the office ambience.
About Digital Art Installation in Tech Barcelona’s Offices
Aiming to reflect the company’s dynamic culture, WindowSight and Tech Barcelona collaborated on creating unique art gallery experiences in both coworking and office spaces.
The installation consisted of 2 displays with access to over 15,000 high-quality curated digital art collections on the WindowSight platform. This allowed the Tech Barcelona team to eliminate the habitual office monotony and start engaging employees and clients with visual storytelling.
Benefits of Digital Art for Employee Engagement: Insights from the Team
Our regular discussions with Tech Barcelona employees and clients revealed significant improvements in employee engagement.
1. Reduced Office Monotony and Boredom
For one, the fresh daily ambience has prevented employee boredom and stress.
“Instead of seeing white walls every day, there is now something new, the sense of novelty… because you see the artworks change and the space dynamically renews itself, and I love that.” – Rafa Calle, CEO and Co-Founder of Magnettu.
2. Improved Company Communication and Culture
Displaying WindowsSight digital art has created a more personal and inclusive office ambience, promoting diversity without much visual noise.
“Digital art creates a comfortable atmosphere in the office. It’s dynamic and innovative, reflecting what the technology ecosystem is about.” – Marina Rosales, Membership coordinator.
3. Strengthened Team Bonds Over Shared Experiences
Not to mention a special bonus: having new visuals at the workplace provided engaging conversation topics during lunch breaks and bonding sessions.
“Whenever we have lunch, we always look at the artwork on the screens and start asking each other questions: Do you know where it is? Have you ever seen whales? Did you know this cultural fact? Things like that that we can all relate to.” – Juan Diego Vivero Sánchez, Marketing Director of Magnettu.
4. Seizing the Benefits of Digital Art for Employee Engagement
Employee engagement plays a crucial role in fostering a collaborative work culture and employee satisfaction. Using art streaming in a co-working or office space brings a refreshing change to employee experiences and team interactions.
With the power of stimulating images, corporate spaces can ignite creativity, collaboration and bonding, which is crucial for employee engagement and job satisfaction.
Contact us now to learn more about how you can transform your workplace with curated digital art and photography.
Tech Barcelona displaying artworks from WindowSight
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