WindowSight Partners with Whale Framely:
Bringing Curated Art to Millions of Digital Photo Frames
- Digital Signage
- Partnership
Art meets your most personal screen
Digital photo frames have always been about one thing: bringing your most cherished memories to life. But what if, between family photos and vacation snapshots, your frame could also display world-class art and photography? That’s exactly what our new partnership with Whale Framely makes possible.
About Whale Framely: Smart Living, Simplified
Whale Framely is a software provider for smart frames that powers millions of digital photo frames worldwide. Their easy-to-use mobile app helps families share and relive their most treasured moments — from first steps to vacation laughs — across beautifully designed digital frames.
With over 50 million photos shared every month, Whale Framely has become one of the most trusted names in the digital photo frame space. Their software is licensed by hundreds of hardware brands globally, making it the invisible engine behind many of the frames people already love.
Beyond photo sharing, Whale Framely has expanded into new territory with Whale Framely Calendar, which transforms frames into all-in-one household planners, and Whale Framely+, a premium subscription that unlocks advanced features — including cloud backup, AI-powered organization, and now, a curated digital art gallery powered by WindowSight.
How the Partnership Came to Life
The connection between WindowSight and Whale Framely was a natural one. Both companies share a belief that screens should do more than display information — they should enrich the spaces where people live.
When Whale Framely set out to create a premium art experience for their Whale Framely+ subscribers, they were looking for a partner with a deep, curated catalog and a genuine commitment to artists. WindowSight, with its currently library of over 20,000 artworks from300+ artists and photographers worldwide, was the perfect fit.
Together, the teams worked to integrate WindowSight’s curated art and photography collections directly into the Whale Framely+ experience, creating a seamless Digital Art Mode that lets users transform their photo frames into rotating art galleries — all with a single tap.
From a strategic perspective, this partnership also responds directly to WindowSight’s core mission: making art and photography more accessible. Bringing our content to more screens — regardless of their size or primary use — allows us to meet people where they already are, in the most natural way possible.
“Whale Framely was built to help families relive their most meaningful moments. Now, with WindowSight, the digital photo frame becomes a living art gallery — bringing a uniquely personal touch to every home.” — Lewis Zhang, General Manager at Whale Framely.
What This Means for Users
For Whale Framely+ subscribers, the experience is simple and beautiful. This collaboration allows users to combine personal content with professional art and photography, offering a richer, more inspiring experience within their own spaces. Between family photos, your digital frame can now display a rotating selection of curated works — from stunning nature photography to contemporary painting and illustration — all sourced from WindowSight’s global artist community.
The Digital Art Mode within Whale Framely+ includes:
- Curated art collections from WindowSight’s catalog of over 20,000 works and growing.
- Rotating displays that automatically refresh your space with new art.
- Diverse genres spanning photography, painting, illustration, and more.
- World-class artists from over 40 countries, including contributors associated with National Geographic.
A New Screen, a Familiar Mission
At WindowSight, our mission has always been to make art and photography as accessible and essential as music in everyday life. We’ve been bringing curated content to screens through partnerships such as LG, VIDAA, and Samsung VXT, and directly on most TV marketplaces.
With Whale Framely, we’re reaching an entirely new kind of screen — one that already sits at the heart of family life. Digital photo frames represent one of the most intimate spaces within the home, traditionally reserved for personal memories and cherished moments. Integrating professional art and photography into that space expands their purpose and creates a new way for people to live alongside visual culture in their everyday environment.
For WindowSight, this is also an opportunity to explore a new market segment and validate how these types of devices can contribute to our long-term vision: art and photography on every screen, in every space.
“We believe art should be part of everyday life, not limited to galleries or large screens. Bringing WindowSight into digital photo frames is a natural step toward making visual culture as accessible as music — on any screen, in any space.” — Pol Rosset, CEO & Co-Founder of WindowSight
About Whale Framely & WindowSight
About Whale Framely
Whale Framely provides licensable software for smart frames and partners with hundreds of brands worldwide. Its easy-to-use platform empowers millions of people to share photos, stay organized, and stay connected. Whale Framely’s products include Whale Framely Photo, Whale Framely Calendar, and the premium Whale Framely+ subscription.
LinkedIn: Whale Framely Instagram: @whale_framely
About WindowSight
WindowSight is redefining how art and photography are experienced by making visual culture more accessible through every screen. The platform currently streams over 20,000 curated works by 300+ artists and photographers, bringing creativity into homes and businesses worldwide. WindowSight is the content provider behind LG Gallery+, VIDAA Art, and now the Digital Art Mode on Whale Framely+.
With WindowSight, users can personalize their spaces while supporting artists through a fair revenue model — 50% of members’ net revenue goes directly to the artists they watch.
Discover Art on Your Frame
Whether you already own a Whale Framely-powered digital photo frame or you’re discovering it for the first time, the Digital Art Mode on Whale Framely+ is the easiest way to bring world-class art and photography into your home.
Ready to transform your frame into a gallery?
